| The Responsibility Has Its Rewards campaign promotes positive fan behavior, responsible alcohol consumption,
and the designated driver program at sports and entertainment facilities. Partners in the campaign include NHTSA - the U.S. Department of Transportation's National Highway Traffic Safety Administration,
state offices of highway safety, professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, and broadcasters.
|
| |
Key Campaign Messages
- Fans Don't Let Fans Drive Drunk - Always Have Designated Driver
- Buckle Up - Every Trip, Every Time
- We Don't Serve Teens - Never Provide Alcohol To Minors
|
| 2013 |
May 20, 2013, RHIR at the Houston Astros game vs. Kansas City Royals
|
May 18, 2013, RHIR at the Vancouver whitecaps FC Rivalry Match vs. Portland Timbers
|
May 12, 2013, RHIR at the Houston Dynamo Rivalry Match vs. Sporting KC
|
May 10, 2013, RHIR with Miller Lite at Washington Nationals game vs. Chicago Cubs
|
May 5, 2013, Responsible NASCAR fans rewarded at Talladega Superspeedway
|
April 27, 2013, Responsible NASCAR fans rewarded at Richmond International Raceway
|
April 21, 2013, RHIR at the D.C. United Rivalry Match vs. Philadelphia Union
|
April 19, 2013, RHIR and the Milwaukee Brewers
|
April 10, 2013, TEAMUp2Win! at the NCAA Women's Final Four
|
April 9, 2013, TEAMUp2Win! at the NCAA Men's Final Four
|
April 7, 2013, RHIR at the Chicago Fire Rivalry Match vs New York Red Bulls
|
March 22 - March 23, 2013, RHIR at Copa Univision Tampa Bay
|
March 16, 2013, RHIR at Seattle Sounders FC Match Versus Portland Timbers
|
February 20, 2013, RHIR at 2013 NBA All-Star Game and Jam Session
|
February 4, 2013, RHIR at Super Bowl XLVII
|
January 5, 2013, RHIR at 2013 NCAA Division I Football Championship
|
January 2, 2013, Rose Bowl Responsibility Promotion with Coors Light
|
January 2, 2013, New England Patriots Recognized as Top NFL Team for Designated Drivers
|
| |
| 2012 |
December 28, 2012, Ravens Recognized in Top 5 in NFL for Designated Drivers
|
December 26, 2012, Phoenix Suns Fan PSA Filming
|
December 3, 2012, Redskins Fans Don't Let Fans Drive Drunk
|
December 1, 2012, RHIR at MLS Cup 2012TM
|
November 29, 2012, RHIR at Falcons Game
|
October 28, 2012, Chiefs Fans Don't Let Fans Drive Drunk
|
October 27, 2012, Tigers Designated Driver Recognized at 2012 World Series Game 3
|
October 24, 2012, Giants Designated Driver Recognized at 2012 World Series Game 1
|
October 21, 2012, RHIR with Whitecaps FC for Cascadia Responsibility Challenge
|
October 21, 2012, Giants Fans Don't Let Fans Drive Drunk
|
October 15, 2012, Partners Promote Bud Light Good Sport at Qualcomm Stadium
|
October 13, 2012, Responsible NASCAR fans rewarded at Charlotte Motor Speedway
|
October 7, 2012, RHIR with Sounders FC for Cascadia Responsibility Challenge
|
October 7, 2012, Responsible NASCAR fans rewarded at Talladega Superspeedway
|
September 30, 2012, Falcons Fans Don't Let Fans Drive Drunk
|
September 30, 2012, Broncos Fans Don't Let Fans Drive Drunk
|
September 30, 2012, Texans Fans Don't Let Fans Drive Drunk
|
September 29, 2012, RHIR at Bank of America Atlanta Football Classic
|
September 23, 2012, RHIR at New Hampshire Motor Speedway
|
September 16, 2012, RHIR at Chicagoland Speedway
|
September 15, 2012, RHIR with Timbers for Cascadia Responsibility Challenge
|
September 12, 2012, Partners Promote Budweiser Good Sport at Petco Park
|
September 8, 2012, RHIR at Richmond International Raceway
|
August 25, 2012, RHIR with Timbers for Cascadia Responsibility Challenge
|
August 18, 2012, RHIR with Seattle Sounders FC for Cascadia Responsibility Challenge
|
July 26, 2012, Partners Promote Budweiser Good Sport at 2012 AT&T MLS All-Star Game
|
July 15, 2012, Jets and Giants Honor Designated Drivers at Fantasy Football Event
|
July 18, 2012, New York Red Bulls Fan PSA Filming
|
July 15, 2012, RHIR at New Hampshire Motor Speedway
|
July 11, 2012, TEAM Coalition Recognizes Designated Driver at 2012 MLB All-Star Game
|
June 21 - 25, 2012, TEAM Coalition at the NCAA Men's College World Series
|
June 18, 2012, RHIR at NBA Finals 2012 Game 3
|
June 17, 2012, Chicago Fire Fan PSA Filming
|
June 13, 2012, RHIR at NBA Finals 2012 Game 1
|
May 30, 2012, Chicago Cubs, Partners Promote Responsibility On Memorial Day
|
May 29, 2012, Responsible NASCAR fans rewarded at Charlotte Motor Speedway
|
May 7, 2012, Responsible NASCAR fans rewarded at Talladega Superspeedway
|
April 30, 2012, Responsible NASCAR fans rewarded at Richmond International Raceway
|
March 30, 2012, Arizona Diamondbacks Win Designated Driver Challenge with Colorado Rockies
|
March 30 - April 1, 2012, TEAMUp2Win! at the NCAA Men's Final Four
|
March 30 - April 1, 2012, TEAMUp2Win! at the NCAA Women's Final Four
|
March 24, 2012, Indianapolis Colts Win Designated Driver Challenge with Jacksonville Jaguars
|
March 23, 2012, Cleveland Browns Win Designated Driver Challenge with Cincinnati Bengals
|
March 9, 2012, Washington Redskins Win Designated Driver Challenge with New York Giants
|
March 5, 2012, RHIR at NBA All-Star Game and Jam Session
|
March 2, 2012, Miami Dolphins Win Designated Driver Challenge with New York Jets
|
February 14, 2012, Arizona Cardinals Win Designated Driver Challenge with St. Louis Rams
|
February 13, 2012, San Diego Chargers Win AFC West Designated Driver Challenge
|
February 10, 2012, RHIR at Super Bowl XLVI
|
January 31, 2012, RHIR at 2012 NHL All-Star Game®
|
January 7, 2012, RHIR at 2012 NCAA Division 1 Football Championship
|
January 2, 2012, RHIR at 2012 NHL Winter Classic
|
| |
| |
RHIR Event Archives
|
| |
| |
