TEAM Coalition and the NFL are supporting the designated-driver programs at all NFL stadiums with a special incentive. Fans who register to be a designated driver and pledge to not drink alcohol, drive their friends and family home safely, and ensure that everyone always buckles up have a chance to win the ultimate reward for their responsible behavior. Click here to register for the NFL Responsibility Has Its Rewards sweepstakes for Designated Drivers.

At the end of the season, one designated driver will be selected to represent each NFL team. The selected Designated Drivers for the Season from the teams that compete in Super Bowl XLV each will receive two (2) tickets to the game at Cowboys Stadium in Arlington, TX on February 6, 2011, including roundtrip airfare, and hotel accommodations. Click here to see the Super Bowl XLIV winners.

A second prize will also be awarded to one of the Designated Drivers for the Season whose favorite team does not qualify for the postseason. That lucky designated driver will win a trip to the 2011 Pro Bowl including two (2) tickets to the game, roundtrip airfare, and hotel accommodations. This prize will be awarded after the last game of the regular season. Click here for sweepstakes rules.

To promote the Responsibility Has Its Rewards sweepstakes, TEAM Coalition has produced TV and Radio Public Service Announcements (PSAs). The TV PSAs air on local broadcast stations in NFL markets, and they are also played on the video boards in NFL stadiums. The spots are customized for the team's specific market by using fans as the spokespeople for responsibility.

The Radio PSAs air on local radio stations and national radio networks. Click on the links below to view and listen to these spots. Copies of the TV spots in Beta or DVD format are available. Copies of the radio spots are available on CD.

Please contact TEAM Coalition for more information.